This evolution has been well-managed by the Pakistan Advertisers Society through its efforts to acquire data for better media planning and buying. The introduction of the Peoplemeter software-based media tracking systems and the Consumer Multimedia Index by MEMRB, as well as research initiatives by Nielsen Pakistan and GroupM have generated sufficient data to design optimised plans for at least 60 to 70% of the spend goes to television.
The expanded TCB line incorporates a cartridge design for easy diameter adjustments. It can be adjusted by placing multiple-sized shims between the tool body and cartridge, enabling a single tool body to machine various diameters. Fine diameter adjustments in increments of 0.100mm (0.004") are also possible with thinner shims sold separately.
Ultimately vehicle decoration is a cultural text. It has not only absorbed displaced craftsmen from all over the country, from Kashmiri wood carvers to the taazia makers of Karachi, but reflects the ideals and aspirations of ordinary people, trying to survive the difficult realities of everyday experiences. The aesthetic convention is invigorated, changed and renewed as a reflection of the present, speaking for the life of the individual in that moment of time when he has no other voice.
Despite the manifold challenges of working with the government, no media platform or agency wants to miss out on receiving a share of the government’s considerable ad spend.
There were also programmes covering science, music, farming, education, poetry and sports. Religious programming was not limited to recitations from the Quran and included readings from the Geeta, the Tipiaka and the Bible.
Remind me of the days in college when used to smoke Princeton brand and feel as have achieved something. Great job Dawn has done. Keep it up.
Gradually, nations began to have their own organizations for standardization—first Britain, in 1901, with the Engineering Standards Committee. (They are now the BSI Group, with the charming tagline: “Making excellence a habit.”) Germany and the United States followed suit, in 1918: The American Engineering Standards Committee, founded by five engineering societies and three government agencies, became the American National Standards Institute in 1969.
Amber Rauf is Director Strategic Planning & Corporate Communication, MullenLowe Rauf. She can be contacted at amber.rauf@mullenlowerauf.com
Refuse and recyclable material collection remains the 5th deadliest job in the United States, a position it has held since 2013, according to just-released statistics.
General Motors recently introduced a new thermal-forming process and corrosion resistance treatment that will enable the automaker to use magnesium sheet metal for rear deck lids, body panels and other parts. Photo courtesy General Motors Co.
NVIDIA are quite a way behind in the next generation race (time-wise, not tech-wise), and they had to try and make it look like they were a month or two away from having product availability. This fakery just makes the late Q1 2010 rumours sound more likely…
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