A crucial support would be a strong supply chain for salvaged materials. In Europe, California and the East Coast of the U.S., deconstruction firms can more easily acquire the material from blighted structures, access a skilled deconstruction labour force and use low-cost modes of transportation to move salvaged materials to processing facilities. All these advantages make deconstruction cost-competitive in those regions against demolition and disposal.
In 1952, Lever Brothers shifted their headquarters to remote Rahimyar Khan, the site of their newly constructed Dalda factory. An eyewitness recalls the heady atmosphere of those early days.
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To overcome these problems, the company began using DEPRAG’s Minimat EC stationary electric screwdrivers with the AST11 Controller. A software routine in the controller, the “Friction Torque Value Procedure,” calculates friction torque during fastener installation and applies consistent clamp load to the joint.
Not that I see that it matters. Huang openly admitted they’re at least "a few months" away from production, and it was strongly implied at the press conference that GeForce models would come before Quadro and Tesla (lots of airy talk about high-end customers running to different cycles). It was a cute spot that this was, most likely, no
What comes next may seem like it may involve selling a little bit of your artistic soul, but if used intelligently, can spell success for all involved. The big bad world of brands!
Reporting for Aurora during those exciting times, I met a number of bankers across the three main segments of the industry. These were the large, formerly nationalised banks and subsequently dubbed the ‘Big Five’, multinational banks and locally-owned private banks (which were thriving by catering to middle-class customers). Being part of a marketing publication, my focus would be on optics of growth in the industry as well as the advertising that it produced.
There was a time when every neighbourhood had its kiryana store. Families had fixed monthly grocery lists that were handed over to the shopkeeper, who would put all the items together, bag them and hand over a chit with the billed amount scribbled on it. Apart from the haggling (it was expected), the next customer decision was whether to pay in cash or put the amount on a monthly tab and whether or not to have the groceries delivered.
HBL was the first commercial bank to be established for the Muslims of the subcontinent in 1941. As the bank evolved with the nation, so did the brand and its communication.
Some of these standards are decidedly quirky. Standard 3103, “Tea—Preparation of liquor for use in sensory tests,” which lays down a correct way to brew tea, has particularly enthralled the public, even earning an Ig Nobel prize in 1999. A few highlights: The pot’s inside edge should be partly serrated. “Large pots” should not hold more than 310 milliliters (plus or minus 8 ml), with two grams of tea per 100 ml of boiling water. Timing is critical—20 seconds for that boiling water to cool; six minutes of brewing time.
Most Asian Advertising Congresses are attended by 800 to 1,000 delegates, with about 50% participation from host countries. Pakistan has reportedly met the target. The campaign for the registration of overseas delegates commenced at the IAA’s Conference in Sydney in May 1988. The Organising Committee made presentations in almost all countries of the region – in the Far East, South Asia and West Africa.
A large part of the resilience of print advertising can also be attributed to the dynamics of print readers compared to radio or TV audiences, because print remains (in a world increasingly focused on multi-tasking) a high-engagement medium, requiring the full attention of readers compared to more passive media. For advertisers, print advertising thus provides an opportunity to reach consumers while they give their undivided attention and focus.
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